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6 Ways to Motivate A Fundraising Group
 Motivate your group with prizes, prizes and
more prizes. Here are a few ideas to help you motivate your members
and maximize your sales.
1. Intangible
Prizes:
These ones have no cash value but are proven
motivators and provide great entertainment. A few examples
include:
a) allow the participants to throw
cream pies at the organizers' faces if the goal is reached! (not
sure if you'll like this one but it usually gets the money
raised)
b) have the principal sleep on the roof
of the school or the group leader(s) sleep somewhere awkward if the
goal is achieved. Set an even bigger goal to extend the number of
days they must sleep there.
c) let the group
have an activity of their choice instead of the normal schedule (for
example: a free afternoon of sports activities in the school yard
instead of class)
2. Raffles:
For each
achieved mini goal (ex. for every 10 units sold or $100 in sales
reached) the participant gets their name put in the raffle for
various merchandise. The more they sell, the more times they can
have their name put in the raffle and the more chances they have to
win.
3. Top Seller Grand Prize:
Give a Grand
Prize to your top seller. It may be a computer, a bike, movie
tickets, cash or anything else that inspires your group members.
Don't get carried away and offer something your group can't
afford.
4. Top Class or Team Prizes:
This is
a great way to motivate the kids and get them working as a team-
perfect synergy! If you're a small group, you can create teams by
putting your members in groups of twos, threes or fours. If you're a
school you can do it by class and if you're a league simply do it by
team. You can offer the best selling group a free pizza party, a
field trip outing to the place of their choice.ask them what they'd
like.
5. Individual Completion
Prizes:
Individual completion prizes are very good because
they are risk-free for your organization. Once your member raises a
certain amount THEN they receive their incentive gift.For example:
Receive $10 cash for every $100 of product sold. Other completion
prizes may be a gift certificate to a music, video, book, or sports
store.
6. Early Bird Prizes:
You can offer
early bird prizes to the first, second and third person who reaches
a specific objective by a certain deadline. For example: if you
launch the fundraiser on Monday, you can say the first three people
that generate $100 in sales or more by Friday will receive a $15
gift certificate.
Also Remember:
Solicit Sponsors for Prizes
You can get many prizes for
free by simply soliciting the local restaurants, sports, book and
music stores, as well as other local retailers. Tell them what it's
for and offer to mention their name in the parent letter and at the
campaign launch.
Get the Right Prizes
What
could be worse than no incentive prizes? Investing in incentive
prizes which simply don't motivate your members! Make sure the
prizes you get are relevant to your member's age group and
interests. Ask them what they'd like to receive as incentives given
a certain budget.
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